ADDEV Materials has set itself a new challenge with the creation of a podcast channel, a new medium that is on the up and coming but above all offers interesting features for the company in its communication strategy. It's a way of communicating on subjects that are important to us, such as international development, talent, growth, innovation, digital technology and CSR, while taking the time to debate with the speakers around the table. It's also an opportunity to communicate with our various stakeholders, both internally with our employees and externally with our customers, suppliers and investors. The podcast is also proving to be a fantastic employer brand communication tool for attracting talent.
The podcast channel is called ADDEV Materials: Entreprendre avec Audace. A first season was launched in September 2022 with 6 episodes devoted to the entrepreneurial journey of Pascal Nadobny, founder and chairman of ADDEV Materials, accompanied by Julien Duvanel and those who have helped make ADDEV Materials what it is today.
Since the beginning of 2023, new episodes have been broadcast with broader themes around people [PEOPLE], the planet [PLANET] and growth [PROFIT]. The episodes are available on the Spotify, Apple Podcasts and Google Podcasts streaming platforms. A new episode every other Monday! Subscribe now!